ICICI Bank has rolled out a limited-time offer on the ICICI Amazon Pay Credit Card, increasing cashback on Amazon purchases from 5% to 10% between April 15 and May 15, 2026. The promotional cashback is capped at ₹1,000 per card, and the offer is auto-applied, so users do not need to enter a promo code or complete a separate enrollment step. After the offer period ends, the card reverts to its regular 5% cashback on Amazon purchases.
This is a straightforward promotional boost rather than a permanent product change. The base earning structure remains unchanged after May 15, 2026, which means the card still functions as a 5% Amazon cashback card outside the campaign window. The maximum incremental benefit during the offer period is limited by the ₹1,000 cap, so a user would need to spend ₹10,000 on eligible Amazon purchases to fully maximize the promotion. Because the offer is card-level and not user-level, one cardholder cannot stack multiple cards to multiply the benefit under the same terms unless the bank explicitly allows it.
For Amazon-heavy shoppers, this is a strong short-term reason to accelerate purchases, especially for appliances, festive shopping, or planned household buys. Compared with HDFC Swiggy, Axis Ace, or SBI SimplySAVE, the ICICI Amazon Pay Credit Card becomes the most obvious pick for Amazon transactions during the offer window. However, the benefit is narrow and time-bound, so it is not a reason to hold the card long-term if Amazon is not a major spend category. The net effect is positive for shoppers who can time purchases before May 15, 2026, and neutral afterward.
No action is required for existing cardholders because the offer is auto-applied. New applicants should note that the card must be approved and active in time to transact between April 15 and May 15, 2026, if they want to use the promotional rate. The important fine print is the ₹1,000 per card cap and the fact that the standard 5% cashback resumes immediately after the promotion ends. Users should check whether the cashback is credited as a statement adjustment or as Amazon Pay balance, and whether only Amazon marketplace purchases qualify.