ICICI Bank has introduced a time-bound promotional offer on the ICICI Amazon Pay Credit Card that doubles the cashback rate on Amazon purchases from 5% to 10% between April 15 and May 15, 2026. The offer is capped at ₹1,000 per card and is auto-applied, meaning there is no enrollment step, no promo code, and no manual activation required. Once the promotional window closes, the card returns to its standard 5% cashback on Amazon purchases.
The cap is the most important detail for users planning to maximize the offer. To hit the full ₹1,000 benefit, a cardholder would need to spend ₹10,000 on eligible Amazon purchases during the offer period. That makes the promotion especially useful for planned household buying, electronics purchases, or festival shopping. Because the base 5% rate continues afterward, the card remains a strong Amazon-focused product even outside the campaign, but the incremental 5% uplift is only available for one month.
Compared with HDFC Swiggy, SBI SimplySAVE, and Axis Ace, the ICICI Amazon Pay Credit Card becomes the strongest short-term choice for Amazon transactions during the promotional window. The offer is clearly positive, but only for users who can transact within the validity dates. For shoppers who miss the window, the card reverts to its normal economics and the extra value disappears entirely.
No action is needed for existing cardholders because the promotion is auto-applied. New applicants must ensure their card is approved and active before making purchases in the valid period, otherwise they will not benefit from the 10% rate. The fine print to watch includes eligible Amazon categories, whether the cashback is credited as statement cashback or Amazon Pay balance, and whether returns or cancellations reverse the promotional credit. Since the maximum benefit is only ₹1,000 per card, users should plan purchases carefully rather than overspend just to chase the cap.